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Horowitz, Noah (1970- )
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Art of the deal : contemporary art in a global financial market / Noah Horowitz ; with a new postscript by the author. - 8th printing, 1st paperback printing. - Princetown, NJ ; Woodstock : Princeton University Press, 2014. - 377 s. : il. ; 24 cm.
Art today is defined by its relationship to money as never before. Prices of living artists' works have been driven to unprecedented heights, conventional boundaries within the art world have collapsed, and artists now think ever more strategically about how to advance their careers. Artists no longer simply make art, but package, sell, and brand it. Noah Horowitz exposes the inner workings of the contemporary art market, explaining how this unique economy came to be, how it works, and where it's headed.
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There are copies available to loan: sygn. 7.075 (1 egz.)
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